Amazon’s Smart Plug just hit a record-low price of $13 for Cyber Monday—and this isn’t just a deal for bargain hunters. It’s a sign of something bigger happening in the smart home world.

Let’s break down why this matters, what most people miss, and what you should really know before you click ‘buy now’.
Why This Matters
- Smart home tech is no longer a luxury—it’s mainstream. A few years ago, a smart plug for $13 from a top-tier brand would have been unthinkable. Now, it’s reality.
- Amazon is leveraging pricing to dominate the smart home ecosystem. By dropping the price this low, Amazon is making it even harder for competitors to catch up—and making Alexa the go-to digital assistant for millions.
- This isn’t just about controlling lamps and coffee makers. It’s about Amazon embedding itself deeper into your daily routines.
What Most People Miss
- Platform lock-in: The Amazon Smart Plug only works with Alexa. If you’re considering switching to Google Assistant or Apple HomeKit in the future, this plug won’t make the jump with you.
- Simple setup, but limited flexibility: Yes, setup is a breeze with the Alexa app. But, unlike some rivals, there’s no IFTTT or multi-platform support. That’s intentional—it keeps you in the Amazon universe.
- Smart plug adoption is quietly driving smart home growth: According to Statista, smart plug sales in the U.S. are projected to exceed 27 million units by 2025. These simple devices are the “gateway drug” to a fully connected home.
Key Takeaways
- $13 is a steal for an Amazon-branded smart plug, especially if you’re already in the Alexa ecosystem.
- If you want cross-platform compatibility (Google, Apple), look at alternatives like Kasa Mini smart plugs—a 4-pack is currently $24.
- Cyber Monday is the best time to stock up on these foundational smart home devices, but don’t let price alone drive your decision.
How Does Amazon Stack Up?
| Feature | Amazon Smart Plug | Kasa Mini Smart Plug |
|---|---|---|
| Price (per unit) | $13 | $6 (in 4-pack) |
| Smart Assistant Support | Alexa only | Alexa, Google Assistant, IFTTT |
| Setup | Plug-and-play with Alexa app | App setup, more steps |
| Build Quality | Top-notch | Very good |
Pros and Cons
- Pros:
- Seamless Alexa integration
- Simple setup
- Amazon reliability
- Best-in-class design
- Cons:
- Alexa-only
- More expensive than some rivals (outside of sales)
- No energy monitoring
Action Steps: Should You Buy?
- If you’re all-in on Alexa, buy now while the price is at its lowest.
- If you want flexibility for the future, consider cross-platform plugs.
- Thinking about building a fully automated home? Start with these deals, but plan your ecosystem carefully.
“The best smart home devices are the ones you forget are even there—until they make your life easier.”
The Bottom Line
Amazon’s $13 Smart Plug deal is about more than just savings—it’s about shaping the future of home automation. If you’re already living the Alexa life, this is a no-brainer. But don’t forget: every smart device you buy is a vote for the ecosystem you’ll live with for years. Choose wisely and enjoy the perks of a truly connected home.