Introduction to the NOtifications Campaign
2degrees has officially launched its ‘NOtifications’ campaign, aimed at reducing digital overload. This innovative initiative, developed in collaboration with TBWA/NZ, responds to alarming research findings that show 46% of Gen Z feels overwhelmed by constant notifications and alerts.
The NOtifications campaign seeks to raise awareness of this pressing issue. It encourages individuals to take control of their digital lives. With the rise of technology, managing notifications can become a daunting task. This campaign empowers users to reclaim their time and focus.
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