Amazon has made a significant decision regarding pricing transparency. The company will not display US tariff costs on its products, even though it had considered this option for its Amazon Haul store. A spokesperson from Amazon confirmed this decision, emphasizing the company’s current stance on pricing visibility.
This choice raises questions about how Amazon plans to handle pricing in the future, especially in light of ongoing changes in trade policies. As customer awareness of tariffs grows, the decision may impact consumer perceptions. While some may appreciate the simplicity of not displaying these costs, others could see it as a lack of transparency.