Exploring McLaren’s Dilemma
McLaren is facing significant financial challenges in its road car division. As the company navigates these turbulent waters, the question arises: is an electric SUV the right solution? Jethro believes McLaren should draw inspiration from its successful Formula One team to tackle these problems head-on.
Electric SUVs have gained popularity for their eco-friendliness and performance. However, McLaren’s brand identity revolves around high-performance sports cars. Transitioning to an electric SUV could dilute their image. The potential for an electric SUV exists, but McLaren must ensure that it aligns with their core values and delivers the exhilarating experience that fans expect.
