Creating a Fake Car Manufacturer for Video Games

Unleashing Creativity in Game Design

Designing a fake car manufacturer for a video game opens up a world of possibilities. Ubisoft’s Jérémy Sachot dives into this imaginative process in the latest installment of The Crew Motorfest. Without the constraints of real-world safety regulations, developers can innovate and create unique vehicles that captivate players.

Screenshot from The Crew Motorfest showcasing car designs

In this creative landscape, designers can experiment with different styles and features that push the boundaries of realism. The freedom to break away from traditional automotive design allows for the incorporation of futuristic elements and outlandish aesthetics. Game developers can craft a diverse lineup of cars that appeal to a wide range of players, enhancing the overall gaming experience.

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