Microsoft is stepping into the future of retail with its latest AI innovation—a shopping assistant that’s always ready to help. This new tool, introduced as part of Microsoft Copilot’s expanding suite, aims to enhance both online and in-store shopping experiences for users across various platforms.
How Does the AI Shopping Assistant Work?
The AI shopping assistant uses advanced algorithms to suggest outfits, compare prices, and even help you find matching accessories—all tailored to your preferences. Imagine walking into a store or browsing your favorite retail app and having a virtual stylist available 24/7. This AI assistant is designed to power retail websites, mobile apps, and even in-store kiosks, making shopping more efficient and personalized.
Why Shoppers and Retailers Should Care
The benefits are clear for both shoppers and businesses. Shoppers enjoy a more engaging, smarter, and faster experience with curated suggestions that actually fit their style. Retailers, on the other hand, can boost customer satisfaction and potentially increase sales by integrating this intelligent assistant into their systems. Microsoft’s AI shopping assistant is set to transform the way we shop, making it easier than ever to find what you love—whether you’re online or in the store.
Sources:
windowscentral.com
