Movado Group Defies Tariffs and Doubles Profitability
Movado Group has once again proven its resilience in the competitive watchmaking industry. In the third quarter of 2025, the iconic brand reported a 3.1% increase in net sales and achieved improved margins, all while facing the ongoing pressures of international tariffs.

Sales and Profitability Rise in a Tough Climate
Despite the headwinds caused by tariffs, Movado did not just survive—they thrived. The company doubled its profitability compared to the previous year’s third quarter, showing that smart management and strong brand appeal can outshine external economic pressures. With net sales climbing and margins expanding, Movado sets a stylish example for the fashion and accessories sector.
Let’s be honest, not every company can take a punch from tariffs and come out looking better than ever. Movado seems to have taken that punch, added some sparkle, and walked the runway with confidence. Maybe their watches really do run on Swiss precision… and a little bit of magic.