Mulberry Group is starting to turn things around, even if the numbers aren’t all sunshine and rainbows yet. In their H1 2025 financial report, the luxury fashion brand announced a 4% decline in revenue. But before you start clutching your handbags in despair, there’s some good news: gross margins improved and losses were cut in half compared to last year. That’s what we call making lemonade out of slightly sour lemons.
Turning the Ship Around
Mulberry’s leadership credits these promising signs to their ongoing strategic changes. The company is working hard to reposition its brand and streamline operations. While a 4% revenue drop isn’t ideal, seeing gross margins go up and losses shrink is proof that their strategy is beginning to pay off.
Why Should You Care?
If you’re a fan of British luxury or just love a good comeback story, Mulberry’s early momentum is worth following. It might not be time to pop the champagne, but it’s definitely time to put it on ice. Here’s hoping this turnaround continues—because fashion is always better with a little bit of drama and a happy ending.
Sources:
FashionUnited: Mulberry Group reports early turnaround momentum in H1