Timing the Fallout Launch
Phil Spencer, the head of Xbox, recently discussed the absence of a new Fallout game coinciding with the thrilling release of the Fallout TV show. Surprisingly, he believes this worked out well for both platforms. With fans diving into the series’ universe on-screen, delaying the game release allows a more impactful launch later.
Spencer emphasized that this strategy creates a unique opportunity. It lets fans fully enjoy the TV series without the immediate distraction of a new game. This way, excitement builds for the upcoming game. By focusing on the show’s success, the development team can ensure they release a stellar product that aligns with fan expectations.