Primark Expands to the Middle East
Primark has officially entered the Middle East market with the grand opening of its first store in Kuwait. This strategic move comes through a franchise partnership with the well-known Alshaya Group. The new Kuwait store offers a wide selection of womenswear, menswear, and homeware, making it a one-stop destination for fashion-forward shoppers in the region.
Expanding Fashion Choices in Kuwait
Shoppers in Kuwait can now enjoy Primark’s affordable and trendy fashion collections, including essentials for every season. The partnership with Alshaya Group ensures that Primark’s popular products are readily available to local customers, strengthening its global presence. This expansion signals Primark’s commitment to delivering quality and value in new international markets.
