Ralph Lauren Teams Up with Microsoft for AI Fashion Innovation
Ralph Lauren has introduced ‘Ask Ralph,’ a cutting-edge AI-powered digital stylist designed to enhance your shopping experience. Developed in partnership with Microsoft Azure OpenAI, this new feature lives within Ralph Lauren’s mobile app and aims to provide personalized outfit recommendations and style advice directly to users. Fashion lovers can now get real-time, curated suggestions based on their preferences, making it easier than ever to find the perfect look for any occasion.
Personalized Styling at Your Fingertips
With ‘Ask Ralph,’ Ralph Lauren is blending technology with luxury fashion. Shoppers can chat directly with the AI stylist inside the app. The digital assistant asks about your style preferences and needs, and then pulls together custom outfit suggestions from Ralph Lauren’s latest collections. This move reflects the brand’s commitment to innovative digital experiences and staying ahead in the competitive fashion landscape. Whether you want advice for a special event or daily wear, ‘Ask Ralph’ is ready to help you look your best.
Sources:
FashionUnited: Ralph Lauren launches AI-powered stylist with Microsoft
