Recover and TextileGenesis are leading the charge in sustainable fashion by piloting a groundbreaking method for tracing recycled cotton. By utilizing digital tokens, they aim to enhance transparency and trust in the recycling process. This innovative approach aligns perfectly with the Global Recycled Standard (GRS), setting a new benchmark for the industry.
This pilot program aims to create a more accountable supply chain for recycled cotton. It not only boosts consumer confidence but also encourages brands to engage in eco-friendly practices. By embracing this technology, the fashion industry can take significant strides toward sustainability.