Schiesser Expands Retail Footprint in Europe
Schiesser, the renowned underwear and loungewear brand, has announced ambitious plans to open 25 new stores in Europe by 2027. The company aims to strengthen its presence across key markets, tapping into rising demand for premium essentials. Schiesser’s drive for expansion comes on the heels of robust sales growth and a dynamic new marketing strategy designed to elevate its brand visibility.
Growth Driven by Strong Sales and Marketing
Schiesser’s expansion plan includes a comprehensive marketing offensive that aims to capture new customers while retaining loyal fans. The brand’s recent sales surge has inspired this move, positioning Schiesser as a leading name in European fashion retail. With 25 new stores set to launch, shoppers can expect easier access to Schiesser’s classic and contemporary collections across the continent.
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