Shein Faces €150 Million Fine in France Over Cookie Compliance Issues

Shein’s Legal Troubles

The French data protection authority, CNIL, is taking a strong stance against Shein, a popular online retailer. They have requested a hefty €150 million fine due to allegations of non-compliance with cookie legislation. This move highlights the increasing scrutiny brands face regarding data privacy and consumer rights in Europe.

Image representing Shein's cookie compliance issues

This fine underscores a larger trend in the fashion industry as authorities become more vigilant in enforcing data protection regulations. Shein, known for its fast fashion offerings, now faces serious repercussions that could impact its operations in a key market. The outcome of this case may set a precedent for how online retailers handle consumer data and adhere to cookie laws in the future.