Veja’s Commitment to Sustainability
In the 1950s, France boasted 50,000 shoe repair shops. Fast forward to 2023, and that number has dwindled to just 3,500. Veja, a pioneering sneaker brand, aims to change this narrative. They are dedicated to the art of cobbling to keep shoes out of landfills.
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Veja not only focuses on creating stylish sneakers but also emphasizes sustainability. Their commitment to cobbling plays a crucial role in reducing waste. By reviving this traditional craft, Veja encourages consumers to think about the lifecycle of their footwear.