Why Super-Thin Smartphones Are Losing Their Appeal Among Shoppers

Are Ultra-Thin Smartphones Falling Out of Fashion?

Smartphone brands like Apple and Samsung once raced to release the thinnest devices possible, betting big that thinner meant better. But after the recent mixed reactions to their latest super-slim models, it seems the love affair with wafer-thin phones is cooling off. The buzz around ultra-thin releases like the rumored iPhone Air and Samsung’s S26 Edge has faded, prompting both tech giants to reconsider their design strategies.

Super-thin smartphones may be going out of style

Consumers Want More Than Just Thin

Shoppers have spoken, and what they’re saying is pretty clear: they want phones that are practical, durable, and have solid battery life—qualities that often take a hit when companies go ultra-thin. Many users complain that slimmer devices are easier to break, harder to grip, and often come with a side order of disappointing battery performance. Maybe, just maybe, we all realized we’d rather our phones survive a drop than fit inside the pocket of skinny jeans.

The message to phone makers? Sometimes less isn’t more—especially if it means you need to carry a power bank everywhere. Looks like the era of “thin is in” might be heading for a well-deserved nap.

Sources:
Original Washington Post Article