Cambridge Dictionary Crowns ‘Parasocial’ as 2025 Word of the Year – Thanks, Taylor Swift Fans!

Cambridge Dictionary has officially named “Parasocial” as its 2025 Word of the Year. If you haven’t heard this term before, you’re definitely not spending enough time on the internet—or following Taylor Swift’s every move! The term ‘parasocial’ describes a one-sided relationship, especially between fans and celebrities, where fans feel a strong connection despite never having met their idol. In today’s era of social media, these relationships have exploded in popularity, making the word more relevant than ever.

Taylor Swift inspires Cambridge Dictionary's word of the year parasocial

Why ‘Parasocial’?

The Cambridge Dictionary chose “parasocial” to reflect how online culture is shaping the way we interact with celebrities and influencers. Taylor Swift’s fandom is a prime example, as millions feel deeply connected to her through music, interviews, and social media—even if she has no idea who they are! The word’s rise in popularity shows how digital relationships are changing the meaning of “connection.”

If you ever caught yourself arguing with strangers online over a celebrity you’ve never met, congratulations—you’re living a parasocial life! It’s fascinating, a little bit hilarious, and maybe just a tiny bit concerning. But hey, at least it’s now dictionary-approved!

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J.Jill Appoints Viv Rettke as First Chief Growth Officer to Drive Brand Expansion

J.Jill Names Viv Rettke as First-Ever Chief Growth Officer

J.Jill has made a bold move by appointing Viv Rettke as its inaugural Chief Growth Officer. This marks a significant step for the women’s fashion retailer as they aim to accelerate their brand’s expansion and strengthen their market presence. Rettke will be responsible for orchestrating a comprehensive growth strategy that covers all aspects of the business, including brand development, marketing, and customer engagement.

J.Jill new chief growth officer Viv Rettke
With this new position, J.Jill signals its commitment to innovation and a more integrated approach to growing its customer base. Viv Rettke brings a fresh perspective and a wealth of experience to the table, ready to weave together brand vision and data-driven strategies. Let’s just say, if growth were an Olympic sport, Rettke might just be J.Jill’s new gold medalist!

In an industry that’s always evolving, J.Jill’s move to invest in a Chief Growth Officer shows they’re not just keeping up—they’re aiming to set the pace. It’s an inspiring step for the company and a sign that exciting things are on the horizon for J.Jill fans.

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FashionUnited – J.Jill appoints first chief growth officer

JWST Unveils Secrets of Rare Star System and Galactic Carbon Dust Origins

Stunning JWST Image Sheds Light on Cosmic Carbon Dust

Astronomers have just unlocked new secrets about the origin of carbon dust in our galaxy. The James Webb Space Telescope (JWST) captured a breathtaking image of a rare binary star system, revealing intricate carbonaceous dust shells surrounding the duo. These two stars, both incredibly rare, orbit each other and create dramatic patterns of dust that ripple out into space.

JWST image of rare binary star system with carbon dust shells
This cosmic dance is not just a pretty picture. The findings give us a front-row seat to how carbon—the building block of life—spreads throughout the galaxy. The carbon-rich dust shells, thrown out by the swirling stars, eventually drift into space and seed the birth of new stars, planets, and maybe even future life.

From Star Dust to Life Itself

Honestly, it’s wild to think that the same carbon making up diamonds, pencils, and even your favorite pizza crust once floated through space as stardust. Science just confirmed what poets have always suspected: we really are made of star stuff. Who knew that romance and astrophysics could go hand in hand?

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Caltech News

Debunking Myths About Chinese Artificial General Intelligence (AGI)

Understanding the Reality Behind Chinese AGI

Artificial General Intelligence (AGI) continues to capture the world’s imagination, especially when it comes to China’s advancements in this field. Experts William C. Hannas and Huey-Meei Chang recently shed light on the common myths and misinformation that surround Chinese AGI efforts. Despite the headlines, many claims about China’s AGI prowess are exaggerated or misunderstood.

Chinese Artificial General Intelligence discussion image

Separating Fact from Fiction

The real story is more nuanced. While China invests heavily in artificial intelligence, true AGI—machines that can perform any intellectual task as well as a human—remains elusive not just in China, but worldwide. Many reports inflate China’s progress or misunderstand the nature of the technology. Chinese researchers face the same challenges as their global counterparts: complex algorithms, ethical concerns, and technological limitations.

Let’s face it—sometimes the hype gets ahead of the facts. Maybe we’re all just hoping for AI-powered dumplings that can fold themselves, but for now, the reality is far less dramatic. Stay informed, question wild claims, and remember: when it comes to AGI, no one’s cracked the code just yet.

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How AI Will Transform Jobs in the Next Decade

Artificial Intelligence (AI) stands poised to reshape the job market in the coming decade. Many industries already feel the early tremors of this seismic shift. Experts predict that AI will automate repetitive tasks but create new roles demanding human creativity, emotional intelligence, and adaptability.

The Rise of New Opportunities

AI won’t just eliminate jobs—it will generate opportunities we haven’t even imagined yet. As machines handle routine work, people can focus on innovation, problem-solving, and building relationships. From healthcare to education, expect to see jobs evolve as humans and AI collaborate more closely.
Artificial Intelligence changes jobs

Disruption Is Coming—Are You Ready?

Of course, not everyone will embrace these changes with open arms. Disruption can be scary, but it also rewards those with the right mindset. Lifelong learning, flexibility, and a willingness to adapt will be the real winners in this new era. Let’s be honest: If you’re still faxing documents, this might be your wake-up call!

So, whether you’re a tech enthusiast or a cautious observer, the AI revolution is coming for us all. The only question is—will you ride the wave or get swept away?

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London College of Fashion Launches Pop-Up Shop Featuring Emerging Designers

London College of Fashion Unveils Pop-Up Shop for Fresh Talent

London College of Fashion has just launched an exciting new pop-up shop, shining a spotlight on emerging designers. The shop showcases a vibrant selection of fashion, accessories, and homeware crafted by up-and-coming talent. This initiative not only gives students and recent graduates a platform to display their creativity, but also connects them directly with fashion lovers in the city.

London College of Fashion pop-up shop for emerging designers

Supporting the Next Generation of Designers

This pop-up shop is more than just a retail space—it’s a launchpad for fresh ideas and sustainable brands. Visitors will find exclusive pieces that you won’t see anywhere else, perfect for those who love to stay ahead of the curve. And let’s be honest, who doesn’t want to say, “I wore it before it was cool”? The London College of Fashion continues its tradition of championing creativity and innovation, giving new designers a real shot at industry recognition. So, if you’re in the neighborhood, swing by and support the next wave of fashion icons!

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fashionunited.com

TikTok Introduces Badges to Reward Healthy Scrolling Habits

TikTok Launches Digital Wellbeing Tools

If you’ve ever lost hours to endless TikTok videos, you’re not alone. In a move to help users find balance, TikTok is rolling out new digital wellbeing features—including badges that reward you for keeping your scrolling in check. Now, instead of just falling into the doomscrolling rabbit hole, you can earn virtual pats on the back for practicing a little self-control.

TikTok introduces new wellbeing tools for users

Affirmation Journal and Background Sound Generator

But that’s not all! TikTok is also introducing an affirmation journal to help boost your mood, and a background sound generator for those times when you need to chill out without scrolling. These tools are designed to help users create a healthier relationship with their screens. It’s almost like TikTok is saying, “Hey, take a breather, but we still love you!”

Honestly, who knew resisting the urge to scroll could feel so…rewarding? Next, maybe they’ll hand out badges for actually going outside. But hey, it’s a start! At least now, your self-control gets a little more recognition than just not having sore thumbs at the end of the day.

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TechCrunch: TikTok will now give you badges for limiting your doomscrolling

5 Quick and Spooky Halloween Recipes Ready in 15 Minutes

5 Last-Minute Halloween Recipes for a Spooky Feast!

Halloween sneaks up on us faster than a black cat on a moonless night. If you’re scrambling for creative treats, don’t worry! We’ve got you covered with five ghoulishly easy recipes that take 15 minutes or less. From coffin-shaped dips to skull sandwiches, these bites are perfect for last-minute parties or surprise trick-or-treaters.

Quick and spooky Halloween recipes

Easy & Fun: No Tricks, Just Treats

These recipes don’t just look spooky—they taste delicious too. Imagine serving up a platter of eerie snacks that’ll have your guests shrieking with delight (or maybe just begging for the recipes). Who says you need hours to whip up something hauntingly good? With these quick ideas, you’ll spend less time in the kitchen and more time scaring up fun.

Honestly, if these recipes were any easier, they’d cook themselves—now that’s real witchcraft! So grab your apron, unleash your inner mad scientist, and get ready for a frightfully tasty Halloween.

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Mytheresa Achieves 12% Quarterly Revenue Growth: Luxury Fashion on the Rise

Mytheresa Reports Strong Double-Digit Revenue Growth

Mytheresa, the renowned online luxury fashion retailer, has reported a remarkable 12% increase in quarterly revenue for the first quarter of the 2025/26 financial year. The company continues to shine in the competitive world of high-end e-commerce, dazzling both investors and fashion aficionados alike.

Mytheresa quarterly revenue growth online fashion

Luxury E-Commerce Thrives Despite Market Challenges

The company’s impressive performance stands out in an industry often challenged by changing consumer habits and global economic uncertainty. Mytheresa’s ability to attract and retain affluent customers has paid off, resulting in not just increased revenue, but also stronger brand recognition.

It seems luxury fashion is recession-proof—after all, who needs bread when you can buy Balenciaga? Mytheresa’s growth shows that there’s always room in the closet (and the budget) for a little more luxury.

What’s Next for Mytheresa?

With this momentum, Mytheresa is set to further expand its offerings and enhance the online shopping experience. The company’s strategic focus on exclusive collaborations and personalized customer service continues to set it apart from competitors in the ever-evolving landscape of luxury retail.

Keep an eye on Mytheresa as it continues its stylish ascent, proving that luxury and success are always in fashion.

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Rapper Battles Beach Umbrella: The Real Swim Shady Stands Up!

Swim Shady: When Rappers Meet Beach Drama

Who would win in a showdown: Eminem or a rogue beach umbrella? Well, it looks like the real answer just stood up! Recently, a video surfaced online showing a rapper, dubbed ‘Swim Shady,’ having a hilarious face-off with a stubborn beach umbrella. This isn’t your typical rap battle—unless you’re counting sand, sun, and plenty of shade.

Rapper vs Beach Umbrella funny moment

The internet can’t get enough of this epic struggle. Usually, umbrellas are just for shade, but this one wanted a starring role! Apparently, even the most talented rappers can get owned by a gust of wind and some beach furniture. If you thought rap beefs were tense, you haven’t seen a Grammy-winner trying to plant a sunshade in the sand.

Why the Web Loves Swim Shady

This viral moment is a reminder that everyone, even music legends, can have a bad day at the beach. It’s funny, relatable, and just the lighthearted content we all need. So next time you hit the beach, remember: the only thing fiercer than a diss track might be an umbrella on a windy day.

Sometimes, life throws you shade—literally. Maybe the next hit single will be called “Umbrella Freestyle.”

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Original Story